Home / Update 1.7 / The List
✦ UPDATE 1.7 · OWNED AUDIENCEFollowers are rented.
Your list is yours.
The Playbook has always said it — an email list is the one audience a platform can't throttle or take. The List finally builds one in: capture emails right on your page, keep a list you own and can export, and send broadcasts the AI drafts in your voice.
Capture on the left. Own it on the right.
The capture block is what a visitor sees on your live page. Subscribe a few addresses and watch your owned list grow — then draft a broadcast. Everything here is stored only in your browser for the demo.
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Rented
Followers live on a platform that can change the rules, throttle reach, or vanish overnight.Owned
An email list is yours. Export it, move it, and reach people directly — no algorithm in between.Broadcast — drafted in your voice
Type what you want to tell your list. The AI writes the email; you edit and send.
The one feature platforms can't take.
Capture anywhere you post
A signup block on your live page turns rented attention into an address you own — the whole point of the Playbook, finally built in.
Broadcasts in your voice
Your Brand Model writes the email so it sounds like you, not a newsletter template. You edit and send.
Always exportable
Download your list as CSV any time. It's yours to keep, move, or back up — no lock-in, ever.